Title
Health and Human Services Agency, in partnership with the Breastfeeding Coalition of El Dorado County, with sponsorship by Supervisor Parlin and Supervisor Hidahl, recommending the Board adopt and authorize the Chair to sign a Proclamation recognizing August 2024 as “Breastfeeding Awareness Month” in the County of El Dorado.
FUNDING: N/A
Body
DISCUSSION / BACKGROUND:
The month of August has historically been named "Breastfeeding Awareness Month" both nationally and in the State of California. Beginning in 2017, the Board has approved a Proclamation recognizing August as "Breastfeeding Awareness Month" on an annual basis. The Proclamation's purpose is to increase public awareness of the health benefits of breastfeeding and the importance of supporting mothers who want to breastfeed.
Recognizing August as Breastfeeding Awareness Month reinforces the education and support provided by the County Public Health Division’s Women, Infants and Children (WIC) and Maternal, Child, and Adolescent Health (MCAH) programs, the Breastfeeding Coalition of El Dorado County, and community partners dedicated to the health and wellness of El Dorado County residents.
All El Dorado County individuals, families, businesses, and communities are encouraged to join online actions and conversations for promotion and facilitation of breastfeeding best practices as a wellness intervention for mother and infant alike.
ALTERNATIVES:
The Board could decline to adopt this Proclamation recognizing August as “Breastfeeding Awareness Month” without programmatic or fiscal impact to Public Health Division activities.
PRIOR BOARD ACTION:
1) 08/04/20, 20-0951, HHSA 2020 Breastfeeding Awareness Month Proclamation
2) 08/24/21, 21-1265, HHSA 2021 Breastfeeding Awareness Month Proclamation
3) 07/26/22, 22-1085, HHSA 2022 Breastfeeding Awareness Month Proclamation
4) 07/25/23, 23-1387, Supervisor Parlin First 5 Proclamation
OTHER DEPARTMENT / AGENCY INVOLVEMENT:
Breastfeeding Coalition of El Dorado County
CAO RECOMMENDATION:
Approve as recommended.
FINANCIAL IMPACT:
There is no financial impact associated with this item.
CLERK OF THE BOARD FOLLOW UP ACTIONS:
Clerk of the Board to return one (1) fully signed Proclamation to HHSA Contracts Unit at 3057 Briw Road.
STRATEGIC PLAN COMPONENT:
N/A
CONTACT
Olivia Byron-Cooper, MPH, Director, Health and Human Services Agency